My Background
Personal Profile
Every website has a story, and mine is rooted in a passion for combining data-driven marketing with compelling digital strategy. I'm a Digital Marketing Professional with hands on experience managing campaigns that increase visibility, engagement, and ROI. From launching SEO roadmaps and optimizing email flows to running high-performing paid media and social campaigns, I build systems that drive measurable growth.
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With an MSc in Digital Marketing from the University of Galway and certifications from Meta, HubSpot, and Salesforce, I bring both academic insight and real-world experience to every project. I've worked remotely across global teams at Hyperflex and Consultadd Inc., improving performance through targeted strategies, cross-channel experimentation, and deep analytics using tools like GA4, SEMrush, and HubSpot.
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Whether you're here to view my portfolio, discuss collaboration, or just explore digital possibilities—welcome! Let’s turn your brand’s potential into performance that stands out.

Education
Sept 2023 – Nov 2024
University of Galway
As part of my master's degree, I explored advanced digital marketing techniques including inbound strategy, analytics, content creation, and brand management. I worked on live projects like GoEasy Transfers, crafting marketing strategies rooted in customer-centric technology. I also researched the role of AI, AR, and XR in shaping the future of brand communication—building a strong foundation in both strategic thinking and digital execution.
🎓 Msc Digital Marketing
Aug 2018 – July 2021
Institute of Hotel Management, Goa
🎓 BSc in Hospitality and Hotel Administration
My undergraduate education taught me the fundamentals of customer experience, service excellence, and business operations. This hands-on training built my strengths in communication, management, and problem-solving—skills I now apply to digital strategy and campaign execution. It also sparked my passion for understanding user journeys, which I continue to explore through data-driven marketing.
